GMC’s Hummer X Concepts Shrink the Electric Supertruck Formula

GM unveils mid-size electric concepts to challenge Ford Bronco and Jeep Wrangler at lower price points

Alex Barrientos Avatar
Alex Barrientos Avatar

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Image: GMC

Key Takeaways

Key Takeaways

  • GMC unveils Hummer X concepts downsized to mid-size dimensions for mainstream accessibility
  • Concepts maintain 37-inch tires and 13.2-inch clearance despite smaller Bronco-sized footprint
  • Modular design features removable components and scout drone for customizable off-road adventures

Current Hummer EVs dominate trails with impressive capability, but their massive proportions and six-figure pricing limit accessibility for many off-road enthusiasts. GMC’s new Hummer X concepts address this challenge directly, downsizing the electric supertruck formula to compete with the Ford Bronco and Jeep Wrangler in the popular mid-size segment.

Right-Sizing the Electric Beast

The Hummer X SUV and Pickup trade massive dimensions for mid-size maneuverability without sacrificing serious trail capability.

Unveiled at GM’s new Pasadena design studio, both concepts step down a full size class from today’s production models. The Hummer X SUV measures 188 inches long with a 116-inch wheelbase—eight inches shorter than the current Hummer EV SUV and nearly matching a four-door Ford Bronco’s dimensions.

The pickup variant stretches 207.3 inches with a 130.7-inch wheelbase, shrinking ten inches overall from its full-size sibling while maintaining practical utility. These aren’t merely scaled-down bodywork exercises.

Both concepts pack serious off-road hardware:

  • 37-inch Goodyear tires
  • Beadlock wheels
  • Multimatic shocks
  • Aggressive approach angles, hitting 44 degrees on the SUV

Ground clearance reaches 13.2 inches, ensuring rock-crawling credibility in a more trail-friendly package that won’t overwhelm tight switchbacks.

Modular Design Meets Off-Road Culture

Removable components and recycled materials reflect GM’s vision of customizable, sustainable adventure vehicles.

GM designed these concepts for “builder-makers”—owners who modify their rigs for specific adventures. Removable fender flares accommodate even larger tires, while interior components use snap-fit assemblies instead of permanent adhesives. Seatbacks and trim pieces incorporate recycled car fascias, making replacement or customization straightforward for hands-on owners.

The tech centerpiece involves a scout drone that deploys ahead on trails, surveys obstacles, and returns to dock aboard the vehicle. Stackable digital displays let drivers add or remove screens based on driving context—fewer for highway cruising, more for technical off-roading with telemetry feeds and camera angles.

According to GM’s announcement, these remain “purely a concept with no intention for production,” serving instead as design and technology testbeds. However, the mid-size positioning signals GM’s awareness that current Hummer EVs, despite their impressive capability, may be too large and expensive for mainstream off-road enthusiasts seeking Bronco-sized alternatives.

For anyone considering a Hummer EV purchase today, only the full-size models remain available, starting around $97,200 for the SUV. These concepts suggest the brand might eventually offer more accessible alternatives that retain the electric supertruck identity in a truly Bronco-fighting package.

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Alex Barrientos Avatar