For 2026, the GranTurismo Folgore sat at the top of Maserati’s price ladder — a $199,690 statement that electric was the future, and the future cost a premium. For 2027, it starts at $141,995, a $57,695 reduction on a car that received updates rather than cuts. The GranCabrio Folgore convertible drops similarly, from $208,590 to $152,195. The kicker: the gas-powered GranTurismo now starts at roughly $150,495, meaning the EV prices undercut its own sibling. Automotive observers note this positions the Folgore as a value play rather than a clearance move — a deliberate repositioning of the EV within the lineup.
More Range, New Face, Lower Ask
The 2027 Folgore arrives with genuine updates to justify the new price, not just a sticker revision.
The 2027 Folgore isn’t just cheaper — it’s meaningfully improved. Maserati updated the front-end styling to align with the MC20-derived design language running through its current lineup, giving the car a more coherent family face. A revised energy-management system and new Wheel End Disconnect (WED) — which decouples the front axle and defaults to rear-wheel drive when full AWD isn’t needed — pushes advertised range from approximately 242 miles to “more than 250 miles,” pending final EPA homologation.
Performance specs remain unchanged. The tri-motor setup delivers approximately 751 hp. It runs 0–60 mph in about 2.6 seconds, tops out at 202 mph, and operates on an 800-volt architecture built for both performance and fast charging.
The numbers, plainly:
- GranTurismo Folgore: $141,995 (down from $199,690) — a $57,695 reduction
- GranCabrio Folgore: $152,195 (down from $208,590) — a $56,395 reduction
- Gas GranTurismo: starts ~$150,495 — now more expensive than the EV
- Grecale Folgore SUV: cut ~$22,295, now starting at $97,000
- U.S. registrations for GranTurismo and GranCabrio combined: just 76 units in the first four months of 2026, per Automotive News
A Brand Looking for Partners and a Plan
With global volume under 8,000 units annually, Maserati’s EV ambitions depend on more than a price cut.
With global annual volume under 8,000 units, slow EV uptake isn’t a rounding error for Maserati — it’s existential. The brand’s repricing move lands in the context of a broader industry pattern: Tesla, Mercedes, and others have all trimmed EV prices or offered incentives as demand cools and inventory builds across the premium segment — a dynamic where a base EV undercuts its conventionally powered sibling.
Per Automotive News, Maserati is currently in talks with two unnamed technology partners. Stellantis CEO Antonio Filosa described the goal as finding entities that could “bring us technology, development, and excellent ideas.” Motor1 also reports the brand is expected to eventually hybridize its Nettuno V6, though timing reportedly remains unclear — a hedge toward performance hybrids rather than a pure EV-only path.
The GranCabrio Folgore holds a genuinely unusual position: it’s reportedly the only fully electric, high-performance luxury convertible currently on the market. At $152K, that argument gets considerably easier to make. At $142K, the Folgore may finally make sense to buyers who passed at $200K — though whether Maserati needs those technology partners before the market answers definitively remains an open question.
